Brexit had an existential impact on the trade mark landscape in the UK, altering law and practice and prompting the UK profession to reassess their business models both at home and in the EU.
Since the end of the Brexit transition period on 31st December 2020, there have been immense changes to the protection and enforcement of trade marks in the UK, from the “cloning” of EU registrations onto the UK IPO Register through to the introduction of an asymmetric Exhaustion of Rights regime.
Join us as we delve into the many changes impacting trade mark protection and enforcement in the UK; providing you with the tools needed to navigate the new trade mark regime effectively.
Learning outcomes:
- Understand the implications of the UK's departure from the EU legal frameworks.
- Identify uncertainties surrounding new legal precedents.
- Uncover emerging trends in enforcement practices.
- Navigate the complexities of filing separate UK applications and leveraging new enforcement mechanisms.
This webinar supports skill set 2.10: working knowledge of the Advanced Competency Framework.
Meet your speakers:
Ese Akpogheneta, BAT

Ese is a qualified trade mark attorney and specialises in Intellectual Property issues relating to protection, exploitation and enforcement of trade marks, designs and domain names in the UK, EU and worldwide and has over 15 years experience in the IP field. Ese has spent time in Asia, in particular China, working with teams to ensure appropriate IP industry standards are in place to ensure adequate IP protection for businesses.
Eleanor Merrett, CMS

Eleanor specialises in brand protection and enforcement. She advises clients in relation to all aspects of trade mark selection, registration, portfolio management and enforcement. She has particular expertise in the advertising, media and telecoms sectors.
Eleanor’s practice includes advising clients in relation to watch notices, conducting and advising on clearance searches, devising and implementing filing strategies and dealing with official objections. Eleanor also has extensive experience in relation to contentious trade mark matters including filing and prosecuting oppositions, cancellation and invalidity proceedings at both the UK Intellectual Property Office and the EUIPO, at first instance and on appeal.
Kate O’Rourke, Mewburn Ellis

As a Solicitor and Chartered Trade Mark Attorney, Kate has over 25 years’ experience in relation to trade marks and related copyright, design and internet matters and is a partner and head of trade marks at Mewburn Ellis. She is also Vice Chair of the UK IP pro bono committee.
Kate was President of CITMA from 2016-2018.
She started her career in a specialist IP firm in Sydney before relocating to the UK and becoming cross qualified as a Solicitor in England and Wales and as a Chartered Trade Mark Attorney.
Carly Sherwood, Barker Brettell

Carly is a Senior Chartered Paralegal and technical work flow specialist. She has vast experience on all aspects of trade marks. Carly qualified as a CITMA Parlegal in 2005.
Cost:
- Member £0 (VAT exempt)
- Non-member £30 (VAT exempt)
To note:
- Payment online via debit or credit card only; proforma invoices are not available.
- Full terms and conditions apply.
- Closing date: 12pm, Thursday 9th May 2024