Uncover the implications of the recent Supreme Court decision in the Amazon case.

The concept of "targeting" has been reinterpreted in the UK legal landscape.

Explore the evolving legal standards for determining when a business is considered to have "targeted" consumers in the UK and EU, particularly in the context of online sales and marketing.

We will also explore the UK Supreme Court and Court of Appeal decisions when it comes to the implications of actual sales made to UK consumers when those consumers were not ‘targeted’ (i.e. the applicability of the Blomqvist v Rolex SA jurisprudence from the CJEU).

Our speakers will go on to unpack recent UK court decisions that highlight the nuances in the law and how they might affect businesses operating internationally.

You will leave with clarity on what facts might lead to a finding of targeting and trade mark infringement in the UK and EU.

This webinar supports skill set 1: IP prosecution and validity of the Advanced Competency Framework.

Learning outcomes:

  • Understand what amounts to “targeting” in the UK and how the UK Courts should approach the assessment.
  • Identify potential risks of trade mark infringement due to unintentional targeting or sales.
  • Develop strategies to mitigate legal risks when operating online in multiple jurisdictions.

Sarah Husslein, Bristows

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Sarah’s experience includes all aspects of trade mark issues. She has substantial experience with worldwide trade mark filing strategies and manages worldwide trade mark clearance search programmes. She advises on trade mark disputes and handles a number of contentious proceedings at the UKIPO and EUIPO. Sarah also gained advocacy experience in trade mark disputes before the French courts and the UKIPO.

Sarah is a French qualified lawyer as well as a Registered UK Trade Mark Attorney, with substantial experience in both jurisdictions. Prior to joining Bristows in 2017, she spent four years in a French IP law firm located in Paris.

Victoria Rodriguez, Bristows

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Victoria specialises in all aspects of trade marks and has significant experience in managing large international trade mark portfolios for iconic brands. She advises on brand protection and well as enforcement. Victoria has assisted in matters before the UK Courts, the EU General Court and the UK/EU IPOs and regularly coordinates litigation internationally.

Victoria is a Solicitor of England and Wales as well as an Argentinian qualified lawyer, with significant experience in both jurisdictions. Prior to joining Bristows in 2017 she spent three years working at Berwin Leighton Paisner; before which she worked at the Civil and Commercial Court of Appeals in Argentina for four years.

Cost

  • Member £0 (VAT exempt) 
  • Standard £30 (VAT exempt)

To note

  • Payment online via debit or credit card only; proforma invoices are not available.
  • Full terms and conditions apply.
  • Closing date: 12.25pm, Wednesday 9th October 2024.